The Daybreak Blog

Your source for e-commerce insights, digital marketing tips, and more
  • woman in an orange long sleeve shirt standing in front of a blue background comparing wix vs shopify for ecommerce

    Wix vs Shopify for Ecommerce: Should I Migrate My Website?

    Perhaps you’ve been thinking about opening an online store for awhile. But you’re just not sure which platform would be best. Or maybe you’ve had an ecommerce store with Wix, but you’re wondering if it’s time to migrate to Shopify. Either way, we’re here to compare Wix vs Shopify for...
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  • marketing experts discussing client work

    Why E-commerce Businesses Fail (And How to Avoid Their Mistakes)

    Starting an e-commerce business (or taking your brick-and-mortar business online) is an exciting venture! It doesn’t come without worries, though, and one of the top ones is probably failing as a small business. According to the Chamber of Commerce, about 21.9% of small businesses fail in the first year. To...
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  • shopify logo on a laptop

    10 of the Highest Converting Shopify Themes That Will Boost Sales

    When you’re starting a Shopify store, one of the first things you have to do is choose a Theme. A Theme is a template a store owner uses to display their products, and it dictates the style, features, and organization of products. While style is an important factor, it shouldn’t...
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  • phone screen with gmail logo displayed

    How to Recover Sales with Abandoned Cart Emails

    Shopping cart abandonment is a common problem experienced by every e-commerce site in existence. Millions of dollars of potential revenue are lost every year because customers don’t complete their purchases. However, with the right tools and strategies in place, you can make a difference for your business and recover sales...
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  • person writing in a note book at a coffee shop

    Why Should I Start a Blog On My E-Commerce Website?

    You may have heard you should have a blog on your e-commerce website. Then, you may have asked yourself, “Should I start a blog? What is a blog used for?” It may not seem obvious, but having a blog on your e-commerce website is useful for a variety of reasons....
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woman holding wallet getting credit card out because she built trust through ecommerce content marketing

How to Build Trust with Ecommerce Content Marketing

As an ecommerce business owner, you want to make sales. That means you need to have an understanding of who your customer is...
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50 Digital Marketing Terms You Should Know

If you’re new to the world of digital marketing, you probably have quite a bit to learn. Perhaps you’ve even heard some phrases...
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Graphic Design vs Web Design: What’s the Difference?

Graphic design and web design may seem like they’re the same thing, especially to someone who doesn’t know much about the design world....
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person looking at a t shirt for sale and reading the product description

Why You Shouldn’t Use a Product Description Generator

As an ecommerce business owner, you know how important a product description is. 85% of customers agree that images and product descriptions drive...
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disabled man using his computer to navigate a website

A Comprehensive Guide to ADA Compliance for Websites

Everyone deserves access to information online, and that includes people with disabilities. But, websites aren’t always built and designed for people who are...
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phone screen with gmail logo displayed

How to Recover Sales with Abandoned Cart Emails

Shopping cart abandonment is a common problem experienced by every e-commerce site in existence. Millions of dollars of potential revenue are lost every...
Read More
person writing in a note book at a coffee shop

Why Should I Start a Blog On My E-Commerce Website?

You may have heard you should have a blog on your e-commerce website. Then, you may have asked yourself, “Should I start a...
Read More
person writing on a notepad while a laptop is in front of them

40 Content Strategy Terms You Should Know

In your research to figure out how to get more people on your website (and purchasing your products), you’ve seen quite a few...
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person searching on google on their computer

The Importance of Local SEO for a Small Business

You’ve probably heard of SEO (search engine optimization) before, but have you heard of local SEO? You can probably take an educated guess...
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