Maybe you’ve had your ecommerce business for a while and you have things you want to change. Perhaps you want to change platforms because you’ve heard Shopify is easier to manage. Or you’re just getting started with your business but you have no idea how to start a website. No matter what your circumstances are,...Read More
If you’ve spent any time in the world of marketing, you may have seen the abbreviation UX floating around. But what does it stand for, and why does it matter for your business? UX actually stands for user experience. It’s the way people who visit your website perceive interacting with the design. So how does...Read More
Graphic design and web design may seem like they’re the same thing, especially to someone who doesn’t know much about the design world. These two specialties have a few similarities, but they actually have even more differences! Since these jobs aren’t the same, you may have a hard time figuring out which one you need...Read More
Everyone deserves access to information online, and that includes people with disabilities. But, websites aren’t always built and designed for people who are visually impaired, blind, hard of hearing, deaf, and anyone who must navigate with their voice, screen readers, or other assistive technology. To accommodate this important group, your website needs to abide by...Read More
You’ve been thinking about it a lot… “I need a website.” You recognize that your business is in desperate need of a website (or a redesign). It will solidify your authority in your field, make your business more professional, get your name out there, and, ultimately, increase your sales. But you have no idea what...Read More
As a business owner, you want to launch your website or redesign it quickly and effectively. No one wants to miss out on the opportunity to sell, but creating a website is more involved than simply getting products loaded in and your logo on the homepage. Since people’s attention span is so short nowadays, it...Read More
Your brand is the identity of your company. It’s how to set yourself apart from competitors and how potential customers recognize your business. To build a memorable brand, you need consistency within your business, from the quality of service you provide to visual aspects (e.g. packaging, merch, and more). So how do you ensure branding...Read More
If you’ve learned anything as a business owner during the COVID-19 pandemic, it’s the importance of having online sales channels. So many business owners have been left scrambling to get their products online to keep sales rolling even when customers couldn’t visit their stores. E-commerce platforms have become vitally important to the success of businesses...Read More
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